Helping Your Find the Right Laine
With over 7 years of experience in the digital marketing world, I have offered my services to clients all over the world, in different scales of businesses and industries.
Known for my unique LAINE Framework for digital marketing, I am chosen by clients for my strategic and results-driven mindset who values efficiency without compromising quality.


Abby Laine Mendez
DIGITAL MARKETING PROFESSIONAL
Whatsapp:
+63927 458 3991
Email:
Location:
Manila, Philippines
Working Timezones:
AU, US
EXPERIENCE HIGHLIGHTS
2024-2025
Social Media Manager
The Luxury Signature (HK)
Led a team in developing and executing comprehensive social media campaigns for the trave; agency. Managed social media accounts, analyzed campaign performance, and implemented SEO strategies with the goal of website bookings.
2023-2025
Social Media Manager
Brand & Style Studio (AU)
Executed social media campaigns, created engaging content for various social platforms of the personal brand, and served as support for developing digital assets like lead magnets and workbooks.
2021-2024
1122 Corp./EOCA (AU,US)
Digital Marketing Manager
Spearheaded developing and executing comprehensive digital marketing campaigns of the dental supplies company. Managed social media accounts, developed e-mail marketing campaigns and applied SEO techniques to reach new audience and retarget customers.
2020-2021
Digital Strategist
Maple & Honey Digital (AU)
Led a team in strategizing for and executing various digital marketing campaigns for the marketing agency's multiple clients. Developed strategy proposals presented to agency owner and client.
2017-2018
Marketing Executive
Omnimoda International (PH)
Spearheaded developing and executing comprehensive digital marketing campaigns for the multi-label fashion company. Managed social media accounts, developed e-mail marketing campaigns and applied SEO techniques to reach new audience and retarget customers.
EDUCATION
2020
Digital Marketing Essentials
Simplilearn
Took a comprehensive course on all channels of digital marketing
2018
Certification - Become a Digital Marketer
LinkedIn Learning
Took a comprehensive LinkedIn learning path on all channels of digital marketing
2016-2020
BS Business Ad. major in Marketing
University of the Philippines
Took a bachelor's business course in the top state university in the country, and focused on marketing in the latter years of the 4-year course.
SKILLS

Social Media Management
Content Creation
SEO and AEO
Digital Strategy
Data Analysis
Email Marketing
EXPERTISE
DIGITAL MARKETING STRATEGIES
Expert in developing and implementing digital marketing plans to drive brand awareness and lead generation.
DATA ANALYSIS
Proficient in utilizing analytical tools to interpret campaign data and optimize marketing strategies.
SOCIAL MEDIA ENGAGEMENT
Experienced in creating engaging content and fostering meaningful interactions on various social media platforms.